The Frequent Diner Program
Becoming a Frequent Diner is free! Frequent Diners are rewarded for their patronage with some outstanding perks and specials.
Notice: If you have previously bookmarked your frequent diner login page in your web browser, please replace it with the link to our new Frequent Diner account management page:
Questions or Comments?
Please call our Frequent Diner Coordinator at (248) 646-0370 ext.100
Our frequent diners now number over 40,000! They all receive valuable rewards and dining perks available only for our members. If you would like to join, simply ask any of our servers or call Jessica at (248) 646-0370 ext.100. There is no cost to join so sign up today!
In February, our Frequent Diner members can enjoy the following perks:
- Coach Insignia:
- Novi Chophouse:
20% off your food bill on Sundays
Double points on Thursdays
- Plaza Deli:
Add a Chopped Fresh Fruit bowl to any catering order for $1.00 per person (regular $1.50 per person)Double points Evenings (after 4pm) and all Weekend for dine in only
These discounts cannot be combined with any other offer or promotion including Frequent Diner Reward Certificates, Point Redemptions, Happy Hour, Birthday/Anniversary Reward Redemption, TEA Redemptions, and Groupons. Discounts do not apply to alcohol purchases, feast dinners or private events. Atwater in the Park has no affiliation with the frequent diner program and therefore, will not accept points accumulated from the frequent diner program.
Complimentary Membership Rewards**
- A delicious dessert with each entrée purchased at your birthday celebration, (party not to exceed 9 guests).
- A delicious appetizer to share, or 2 desserts for you and your spouse on your anniversary.
- Newsletter e-mailed to you 8-12 times per year.**
- Special promotions throughout the year available only to Frequent Diner Members.**
**Valid e-mail address required to receive special offers and the newsletter,
along with birthday and anniversary reminders.
Frequent Diner Program Point Redemption Rewards
200 Points: $10.00 Dining Credit or Reward Certificate
400 Points: $25.00 Dining Credit or Reward Certificate
600 Points: $50.00 Dining Credit or Reward Certificate
1,000 Points: $100.00 Dining Credit or Reward Certificate
2,000 Points: Romantic Dinner for Two at your choice of Novi Chophouse, Coach Insignia, Epic Cafe, or Lakes, available Monday through Friday evenings. Your dinner will include up to four courses; appetizer, soup or salad, main course and dessert along with a bottle of wine (not to exceed $50.00 in value). Soft drinks, coffee, tea or espresso are included, additional alcoholic beverages and gratuities are not included.
4,000 Points: Friends Night Out Dinner for Four at Novi Chophouse, Coach Insignia, Epic Cafe, or Lakes, including a bottle of wine or champagne (not to exceed $50.00 in value). Additional alcoholic beverages and gratuities are not included.
4,000 Points: Deli Tray Catering for up to 25: A fabulous party tray catered by Deli Unique or Plaza Deli, including a fruit display and a choice of two of our famous Sour Cream Coffee Cakes or one of our fantastic Tortes or Cheesecakes. Delivery and tray return charges not included.
8,000 Points: Deli Tray Catering for up to 50: A fabulous party tray catered by the Deli Unique or Plaza Deli, including a fruit display and a choice of two of our famous Sour Cream Coffee Cakes or one of our fantastic Tortes or Cheesecakes. Delivery up to 10 miles included. Tray return charges not included.
12,500 Points: Dine Around with Family and Friends: A Strolling Dinner for Six. A limousine is provided for you and your friends for an evening of dining pleasure. First, appetizers at Lakes, dinner at Novi Chophouse, and Desserts at the top of Detroit at Coach Insignia, including specially chosen wines and after dinner drinks. (The 18% gratuities at the restaurants and the gratuity for the limousine driver are the responsibility of the Frequent Diner Member. A valid credit card number must be given at the time you schedule the dinner, and these charges will be posted to that account).
15,000 Points: Ultimate Romantic Weekend Package: You and a guest will check in to the beautiful Radisson Hotel or the Crowne Plaza Hotel. Enjoy the amenities the Hotels have to offer, from indoor swimming pools, nearby shopping destinations, or just relaxing in your room. Your dinner that evening will be at either the Novi Chophouse or Lakes, including a bottle of wine or a round of cocktails, whichever you prefer. Dessert and champagne will be waiting for you when you return to your room. The next morning, enjoy your breakfast either in your room or at Deli Unique, with our compliments. Now isn’t that romantic? (Gratuities at the restaurants and hotel are the responsibility of the Frequent Diner Member).
15,000 Points: Dinner and a Show! Your limousine will pick you up at your front door at 5:00pm and settle you in with a bottle of Veuve Cliquot and a platter of hors d’oeuvres. Your destination will be Lakes or Novi Chophouse for Dinner, including a bottle of wine or cocktails, whichever you prefer. After dinner, your limousine will take you to the Birmingham Theatre, DTE Music Theatre, Meadowbrook or one of the other Detroit Venues for your choice of entertainment based on ticket availability. (The 18% gratuities at the restaurant and the gratuity for the limousine driver are the responsibility of the Frequent Diner Member. A valid credit card number must be given at the time you schedule the dinner, and these charges will be posted to that account).
25,000 Points: A Private Dinner Party for up to 25 People: You pick the venue: Lakes, Novi Chophouse, or Coach Insignia. (Date must be mutually acceptable). Your evening will include hors d’oeuvres, dinner stations and desserts. What a perfect way to host a special anniversary or surprise party. (Alcoholic beverages not included, gratuities are the responsibility of the Frequent Diner Member).
30,000 Points: Pick the Chef. Choose your personal favorite Chef from one of our Venues to come to your home and prepare a lavish, 5-course dinner for eight including wines chosen by our wine team with each course and some interesting appetizers upon the arrival of your guests. This reward must be booked two months in advance and most Saturdays and Sundays will not be available. The party date must be mutually acceptable to ensure a successful evening.